JDPR to provide marketing-communications support for one of golf’s fastest growing and most exciting companies
GREENVILLE, S.C. — COBRA PUMA GOLF, one of golf’s fastest growing and most exciting companies, has selected Greenville-based Jeff Dezen Public Relations (JDPR) to serve as the company’s official PR Agency, effective immediately. JDPR will support COBRA PUMA GOLF with strategic planning, product launches, Tour activations, content development and national-level media relations – specifically focused in the areas of golf clubs, footwear and apparel.
COBRA PUMA GOLF is headquartered in Carlsbad, CA, and manufactures, markets and distributes premium golf clubs along with men’s and women’s golf apparel, footwear and accessories under the COBRA and PUMA brand names. Recognized globally for its unparalleled style, cutting-edge innovation and premier quality, COBRA PUMA GOLF has provided new energy to the game of golf and those who play it. The brands are represented on the worldwide professional golf tours by some of most popular athletes in the game, including fan favorites Rickie Fowler and Lexi Thompson.
“JDPR is an innovative agency with extensive experience providing strategic public relations and communications plans within the golf industry, and we are excited to have them on board,” said Bob Philion, president & CEO COBRA PUMA GOLF. “Their understanding of the industry and insights into the world of PR will help us expand our reach around the country.”
“Few brands in golf elicit the excitement and energy from fans of the game as do COBRA and PUMA,” said Jeff Dezen, president of JDPR. “We’re thrilled to begin this relationship with COBRA PUMA GOLF as we have long been fans of the creativity, product ingenuity and quality they have infused into the golf industry.”
For more information and to view COBRA PUMA GOLF’s 2016 offering of innovative products, visit www.cobragolf.com.
ABOUT COBRA PUMA GOLF
COBRA PUMA GOLF is a corporate division of PUMA SE and combines two strong brands that provide a full range of offerings to the golf industry. COBRA PUMA GOLF is an inclusive company for golfers of all abilities, attitudes and styles who enjoy the game. The portfolio includes COBRA Golf’s high performance drivers, fairways, hybrids and irons, as well as PUMA Golf’s SportLifestyle footwear, apparel and accessories to help golfers Look Better. Feel Better. Play Better. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. COBRA PUMA GOLF is a part of PUMA SE, one of the world’s leading lifestyle companies that designs and develops footwear, apparel and accessories. For more information, visit cobragolf.com and cobragolf.com/pumagolf.
JDPR began in 1991 with a clear objective: to always exceed the expectations of our clients. In the decades since, we have established ourselves as an industry-leading corporate communications agency that specializes in strategic public relations planning, proprietary program development and demonstrable ROI. The JDPR team crafts impactful campaigns, stemming from deliberate business analysis and creative idea generation. Our passion for storytelling and community-building adds value to our clients’ brands. Support services include social media and SEO strategy, national and regional media relations, cause-related marketing campaigns, internal communications and crisis management. JDPR represents companies of all sizes who appreciate a collaborative approach, a commitment to excellence and measuring results. Learn more at JDPR.com.